The title of fisher and urys book is getting to yes negotiating agreement without giving in its a case where the title clearly lays out what the book is about. Getting to yes is the benchmark by which all other books on negotiating should be judged authors fisher patton and ury have penned a book that has become a classic in its class as their negotiating principles have been used and quoted again and again the world over. Based negotiation in getting to yes negotiating agreement without giving in their step by step strategy creates win win situations that allow the negotiating parties to create mutually acceptable agreements the authors understand that some people are more powerful than others. Getting to yes negotiating agreement without giving in roger fisher william l ury bruce patton limited preview 2011 getting to yes negotiating agreement without giving in issue 4. Getting to yes negotiating agreement without giving in is a best selling 1981 non fiction book by roger fisher and william l ury subsequent editions in 1991 and 2011 added bruce patton as co author
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